Requesting feedback on new logo

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Steve Sokolowski
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Location: State College, PA

Requesting feedback on new logo

Post by Steve Sokolowski » Thu Sep 23, 2021 1:05 pm

Prohashing is currently in the process of rebranding, and we're happy to submit a logo suggestion to everyone. This is not the final version (the angles need to be corrected), but we wanted to see what customers thought.

Image

The complimentary color, which is between crimson and magenta, may also be used.

Images are always controversial topics, so feel free to share your praise or criticism!
sonicrules
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Joined: Fri Feb 19, 2021 4:40 pm

Re: Requesting feedback on new logo

Post by sonicrules » Thu Sep 23, 2021 1:37 pm

Steve Sokolowski wrote: Thu Sep 23, 2021 1:05 pm Prohashing is currently in the process of rebranding, and we're happy to submit a logo suggestion to everyone. This is not the final version (the angles need to be corrected), but we wanted to see what customers thought.

Image

The complimentary color, which is between crimson and magenta, may also be used.

Images are always controversial topics, so feel free to share your praise or criticism!
I think the part on the left looks a little too much like a question mark. Otherwise it looks good.
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BMChris
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Re: Requesting feedback on new logo

Post by BMChris » Thu Sep 23, 2021 2:04 pm

Yeah, I agree it does look a lot like a question mark.

Completely non-professional here, but what would it look like with the vertical part of the P complete (and maybe thin the hash so it matches the stroke width of the font?)
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Mastermind007
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Re: Requesting feedback on new logo

Post by Mastermind007 » Thu Sep 23, 2021 4:51 pm

I am in agreement that is looks like a ?

Here is a quick mockup based on BMChris's suggestions.

Image
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blackmennewstyle
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Re: Requesting feedback on new logo

Post by blackmennewstyle » Thu Sep 23, 2021 10:37 pm

It's actually a nice logo. My only complain would be that letter "A", it feels weird without the middle bar but there is probably a reason for it i guess.
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Steve Sokolowski
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Re: Requesting feedback on new logo

Post by Steve Sokolowski » Fri Sep 24, 2021 12:19 pm

blackmennewstyle wrote: Thu Sep 23, 2021 10:37 pm It's actually a nice logo. My only complain would be that letter "A", it feels weird without the middle bar but there is probably a reason for it i guess.
Digital Silk's designer felt that adding a bar was impossible because the triangle where the white would go was too small.
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Banished_Privateer
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Re: Requesting feedback on new logo

Post by Banished_Privateer » Sat Sep 25, 2021 7:14 am

I really got used to the orange colouring.
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Banished_Privateer
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Re: Requesting feedback on new logo

Post by Banished_Privateer » Sat Sep 25, 2021 7:15 am

Careful with new logos, TradingView got a huge backlash from community on their new logo, but they reflected and hosted community competition for best logo.
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Steve Sokolowski
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Re: Requesting feedback on new logo

Post by Steve Sokolowski » Mon Sep 27, 2021 8:41 am

Banished_Privateer wrote: Sat Sep 25, 2021 7:14 am I really got used to the orange colouring.
The purpose of this rebranding is because Digital Silk, who we contracted to advise us on marketing, felt that we needed to create a distinct brand identity. They want to limit the number of advertised features to narrow the pool's focus on a specific message (although we will continue to add new features, just not focus the advertising on them.)

They felt that the existing logo is not distinctive enough. First, the orange is the bitcoin orange, which many other sites use, and none of them use the blue or magenta. Second, bitcoin is hardly the only coin anymore, and they don't want customers thinking we are limited to bitcoin mining or payouts. Third, the hash symbol is too generic and that's why they suggested the "P." Our font is also a Microsoft font that's included in Office; they want to create a unique font that will be recognizable as ours.
Alynn
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Re: Requesting feedback on new logo

Post by Alynn » Mon Sep 27, 2021 5:39 pm

So if you fill in the P with the blue hash color what would that look like? If you make the P in the text part of prohashing the same style does that make it more obvious that is a P?
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